Search by author: Duncan Stephen

Duncan Stephen

Test your website is mobile-friendly

Google mobile-friendly test We have previously mentioned the steps Google is beginning to take to encourage mobile-friendly web development. Now Google has developed a tool that allows you to check whether a webpage is…

Involving users in intranet design

User involvement for user adoption: an intranet strategy As we begin to investigate how an intranet here might work, this is a timely article from usability experts Nielsen Norman Group. Even when a new, usable design…

The effect of page load times

The real cost of slow time vs downtime The effect of page load times is becoming more of a talking point again. The effect of a slow-loading webpage is more than you may think. For instance, a one second delay has been…

Students’ awareness of branding

Overseas PhD students rely on rankings to select a university This article about how PhD students select universities contains some interesting findings about the use of websites and the perception of the brand. The…

The first job of a website is to be useful

The future of marketing is to be useful Gerry McGovern provides a reminder that the first job of a website is to be useful. I recently dealt with an organization that had employed an award-winning ad agency to help…

Spending time with real users

The correlation between time spend by your team with real users and the improvements in design. @jmspool pic.twitter.com/JWlhMdVcH9 — Steyn Viljoen (@SteynViljoen) November 13, 2014

Transparency in data and user needs

Info pages: publishing data about user needs and metrics Gov.uk now publishes data about the usage of almost every page on their website. These pages include stats on pageviews and search terms used. But they also show…

Google signals on mobile-friendly webpages

Helping users find mobile-friendly pages Google is beginning to crack down on websites that do not display properly on mobile devices. A ‘mobile-friendly’ tag will be added to search engine results on mobile devices in…

Making videos usable

Video usability With video becoming a bigger and bigger part of our digital communications, we need to consider the usability of videos just as seriously as the usability of our webpages. The main points in this…

Those conversations

I drew you a picture. To help *those* conversations. pic.twitter.com/2kgQWuT9JH — Andy Whitlock (@andywhitlock) October 21, 2014 This image has felt very apt as we attempt to plan all the work that needs to be done on…