Search by tag: user experience

Identifying your website’s Top Tasks

At the beginning of the month I attended a seminar hosted by User Experience expert, author, and speaker Gerry McGovern on measuring the customer experience with Top Task management for websites.

The digital pattern library is platform agnostic

At the University of St Andrews we have a digital framework called the digital pattern library (DPL), which is used to make the University digital presence consistent across the website. We primarily build in…

Why is consistency important in web design?

Consistency is a golden-rule in design. To provide a quality experience to your users it is essential that you are consistent in both design and content of your websites. Consistency is the biggest factor that…

User experience feedback

Here at the Digital Communications team we believe in taking a user-centred approach to our work, and we’ve written a lot about this. We endeavour to put the user at the centre of our decision making process with a…

Mobile first and responsive design

The core design mission of the new St Andrews website is to cater for mobile devices, as these are rapidly becoming the dominant medium for web. While most organisations still commission a website to look good on their…

Ethical social research online

The trust engineers I enjoyed this recent episode of Radiolab, which looked how the internet has given social scientists an unprecedented ability to conduct social experiments, which then helps us improve our designs,…

Why is the user important?

As we may have mentioned a few times already, the digital communications team is committed to a user centred approach to our work: whether that be research, design, content or build. We have placed users at the heart…

Hamburger menus perform poorly

Why we banished the hamburger menu from our iPhone app The hamburger menu is one of the oldest icons in the history of graphical user interfaces. It was included in the Xerox Star, one of the first ever graphical user…

The importance of typography

How we read Good typography is an underrated element of the user experience. Good typography makes content easier to read, which is why we have rules about how the text is laid out on the page. It’s up to us to keep…