Top task performance indicators

This is a follow-up to a previous post I wrote on “Identifying your website’s Top Tasks” following a seminar I attended hosted by User Experience expert, author, and speaker Gerry McGovern. This post will illustrate the methods to identify customer …

Wednesday 20 September 2017 | Digital transformation


Where and when should you use a hero banner?

Hero banners are great. They are perfect for conveying the mission statement of your website through strong visuals and a large tagline. They’re almost like billboards in the digital era, but they are one step better as they also have …

Wednesday 14 June 2017 | Design


Identifying your website’s Top Tasks

At the beginning of the month I attended a seminar hosted by User Experience expert, author, and speaker Gerry McGovern on measuring the customer experience with Top Task management for websites.

Tuesday 30 May 2017 | Digital transformation


The digital pattern library is platform agnostic

At the University of St Andrews we have a digital framework called the digital pattern library (DPL), which is used to make the University digital presence consistent across the website. We primarily build in TerminalFour Site Manager but it’s not the …

Monday 25 April 2016 | Design


Flaws in UX design standards: Empty states

An empty state is something that is easily overlooked by inexperienced designers, however, they can be an important factor when it comes to an app’s overall user experience. Sometimes designers see error messages and empty states as blank canvases where …

Wednesday 27 January 2016 | Design


The BBC’s accessibility case study

Accessibility originates with UX: A BBC iPlayer case study This is an interesting case study in the challenges of creating an accessible design for the BBC iPlayer. It may not seem immediately obvious, but visual design can have a massive …

Thursday 2 April 2015 | Usability