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Common content mistakes – revisited

We’ve previously written about common content mistakes made on the web, but we thought it would be a good idea to provide an updated list. Below is a list of common mistakes our team sees coordinators make on a regular basis. This post isn’t intended to shame, but to cast some light on how you…

12 March 2019Content

Why to avoid marketese on the web

Marketese is a writing style which favours promotional, self-congratulatory and boastful language over technical and objective wording. At the University of St Andrews, we aim to avoid using marketese on the web at all costs.

7 February 2019Content

Internship with digital communications – Sara Fay

Sara Fay completed a four-week internship with the digital communications team. You can read about her experience in her own words below. 

23 July 2018Team

Do you really need an app for that?

This blog post will be referencing statements from Rob Borley‘s talk at IWMW 2012 on the requirement for mobile apps and reflecting upon them with trends from 2016. It’s a known fact that as of last year, handheld devices are now the most popular way to browse the web. In response to this, many organisations…

29 June 2016Digital transformation

TweetDeck for Windows is dead—what it taught me about the importance of data and user experience

As I write this, last week Twitter pulled the plug on TweetDeck for Windows, forcing PC users into their browsers to use the web version instead. For at least the last six years I’ve been a vocal advocate of choosing web apps over native apps. But, ironically, it took until this past week, when my native desktop Twitter client…

11 May 2016Usability