Search results for: long form

The words 'Sneak peek: undergraduate course pages' with a hand pointing towards different subjects

A sneak peek at the undergraduate course pages

The digital communications team has been hard at work creating, developing and designing the academic subject pages (phase 3 of our digital prospectus business case) and the undergraduate course pages. The subject page…

Testing your website with Google Optimize

A few weeks ago an email from Google popped into my inbox, imploring me to accept an invite to try out Google Optimize. Sadly, as of this writing, Optimize has not yet been released, so I can’t provide a hands-on…

A to Z of social media

The world of social media moves at a fast pace, and it can sometimes feel overwhelming trying to keep up with all the latest platforms, technologies and terms. To help, I’ve compiled an (almost) A to Z list of common…

Scottish Web Folk – insights into course search

On Friday 4 November, Carley and I attended Scottish Web Folk (SWF), a quarterly gathering of web team representatives from higher education institutions around Scotland. This time, SWF was held at the University of…

Implementing UniStats’s KIS widget into our design

What is the KIS widget? Unistats is the official site to search for, and compare, data and information about university and college courses from across the UK. Key Information Sets (KIS) are comparable sets of data…

Using the Users Flow report in Google Analytics

One of the most helpful pieces of information you can glean from your website is knowing where users have come from and where they go once they’ve landed on a particular page. While you can use the Source/Medium report…

man on mac

How to conduct usability testing

If you’re new to usability testing, you may find my post What is usability testing and why do we do it, useful before diving into the ‘how-to’. While that post looked at the what and why, this post will look at the…