Search results for: user needs

Designing for users on the autistic spectrum

Users on the autistic spectrum can benefit from accessible web-based services. This guidance is for web and digital professionals who want to make sure that their service is accessible for users on the autistic spectrum.

Millennials and the importance of user-centred content

Who are the millennials? Millennials, sometimes referred to as Generation Y, are those born between 1980 and 2000. Having come of age in a time of massive technological change and economic disruption, millennials are…

User experience feedback

Here at the Digital Communications team we believe in taking a user-centred approach to our work, and we’ve written a lot about this. We endeavour to put the user at the centre of our decision making process with a…

Why is the user important?

As we may have mentioned a few times already, the digital communications team is committed to a user centred approach to our work: whether that be research, design, content or build. We have placed users at the heart…

Why simplicity improves the user experience for all

The myth of the sophisticated user Our goal as designers is to make things as easy as possible for the user. When we set out to simplify content and convert jargon terms into plain English, we are sometimes told that…

Web strategy, and why user-centred design excels

Why are colleges flunking web strategy 101? I’ve talked to organizations that have spent 3-4 painful years developing a governance model that works. But it often ends up in a tangled Web of committees and steering…

What users really care about, and tablet sales

How much information should you give customers online? I enjoyed this article about the radical idea of designing a website around the user’s needs. The example given is of a home swimming pool company looking for a…