Colour palette of University of St Andrews

All colour is emotive, and the University of St Andrews colour palette has been designed to reflect the values, energy and vitality of our institution. Colour is a key part of our visual identity and care should be taken when choosing appropriate colours from our palette.

University of St Andrews colour palette. Not to be confused with Elmer the Elephant.

Consistent and accurate reproduction of all colours is essential to maintain the high quality appearance of the identity. A colour will vary in shade and density depending on the surface/screen to which it is applied. To overcome this, all colours must be matched to our approved colour swatches. Never use a previously produced item as a colour reference. It is worth noting that the RGB colour breakdowns will vary with screen calibration.

White is also an important colour for our palette. It should be used to create space and to project a clean, modern and fresh presentation for all our layouts.

For University webpages, the digital colours are based on the palette above, however some colours are slightly adjusted for web accessibility purposes. For further information on web colours, see: www.st-andrews.ac.uk/dpl.

Primary colours

There are four primary colours that make up the University of St Andrews corporate identity, with St Andrews Blue being the core colour featuring at the forefront of most University products.

Here are the colour values for the primary St Andrews colours:

St Andrews Blue

PANTONE® 287

CMYK
100, 68, 0, 12

RGB
0, 83, 155

HEX
#00539b


St Andrews Red

PANTONE® 485

CMYK
0, 95, 94, 0

RGB
238, 49, 42

HEX
#ee312a


St Andrews Yellow

PANTONE® Yellow

CMYK
0, 9, 100, 0

RGB
255, 223, 0

HEX
#ffdf00


St Andrews Black

PANTONE® Black

CMYK
0, 0, 0, 100

RGB
35, 31, 32

HEX
#231f20


Secondary colours

A palette of secondary colours has been selected to complement the primary colours. These are used throughout our identity to add diversity and extend the scope and variety of colour and mood.

Here are the colour values for the secondary St Andrews colours:

St Andrews Light Blue

PANTONE® Cyan

CMYK
100, 0, 0, 0

RGB
0, 174, 239

HEX
#00aeef


St Andrews Mid Blue

PANTONE® 3005

CMYK
100, 40, 0, 0

RGB
0, 125, 197

HEX
#007dc5


St Andrews Burgundy

PANTONE® 1945

CMYK
0, 100, 56, 19

RGB
198, 12, 70

HEX
#c60c46


St Andrews Purple

PANTONE® 2593

CMYK
62, 63, 0, 0

RGB
123, 67, 154

HEX
#7b439a


St Andrews Orange

PANTONE® 151

CMYK
0, 59, 94, 0

RGB
245, 132, 43

HEX
#f5842b


St Andrews Green

PANTONE® 361

CMYK
69, 0, 100, 0

RGB
84, 185, 72

HEX
#54b948


St Andrews Mid Green

PANTONE® 356

CMYK
95, 0, 100, 27

RGB
0, 133, 63

HEX
#00853f


St Andrews Dark Green

PANTONE® 330

CMYK
100, 0, 48, 60

RGB
0, 89, 83

HEX
#005953


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