The importance of typography
How we read
Good typography is an underrated element of the user experience. Good typography makes content easier to read, which is why we have rules about how the text is laid out on the page.
It’s up to us to keep the reading experience unencumbered. At the core of typography is our audience, our readers. As we look at the building blocks of typography, I want you to keep those readers in mind. Reading is something we do every day, but we can easily take it for granted. Slapping words on a page won’t ensure good communication, just as mashing your hands across a piano won’t make for a pleasant composition.