Search results for: long form

Google Analytics training: an overview

Recently, the digital communications team launched the digital visa, a programme of training sessions which enables staff to feel competent working on digital communications projects. One of the courses within the visa…

An update on the external website project

Some of you may have noticed that it’s been quite a while since the digital communications team have written an update on our vision for the external facing website. (I think the last update was our Digital Prospectus…

Planning the 2018 course webpages

The plan for 2018-entry undergraduate course pages

With the 2017-entry undergraduate course webpages only just completed, the thought of creating 2018-entry pages may make you cringe, bare your teeth, or just run away in horror. But don’t worry! The content team has…

Common content mistakes and how to fix them

Part of the work done by members of digicomms is ensure all content on the University’s website meets digital standards. In particular, any text on the website or in print materials must meet the University’s house…

Results from mobile usability testing

Last week I conducted some guerrilla usability testing on a mobile device in the University’s Library. The main purpose of the test was to find out whether the new digital prospectus pages can be used on mobile…

Web writing basics: frontloading

Frontloading is a writing technique in which the most important, “big-picture” information is provided first, followed by additional details. This post covers how to successfully frontload content to make it easier for…

Why we moved from Siteimprove to Sitemorse

Last year I wrote a blog post about how we were using Siteimprove to help find and fix broken links and spelling mistakes on our website. But a few months ago we decided to move to another company to provide this…

The word URL in a clamp

New URL shortening service

Something we’ve talked about for years is creating our own URL shortening service. A couple of months ago Duncan and I sat down one Friday afternoon and created a very basic one using only household objects. What URL…