Search results for: user centred design

Prospective PG student survey results

The digital communications team aims to adhere to the principles of user-centred design in everything we do. An integral part of this process is collecting user feedback. This is important at the beginning of a project…

An introduction to SEO

Google is a prominent force in the digital landscape: owner of Gmail, YouTube, Chrome web browser and the Android operating system. However, for most of us, the word Google still conjures up images of a single search…

Ethical social research online

The trust engineers I enjoyed this recent episode of Radiolab, which looked how the internet has given social scientists an unprecedented ability to conduct social experiments, which then helps us improve our designs,…

History of the homepage prototype project

The prototype homepage aimed at external audiences has been unveiled this week. It is the outcome of over a year of work. It has been an eventful year for the digital communications team. One year on from the launch of…

Accessibility for documents

Creating accessible PDFs We are trying to move towards a standardised way of presenting PDFs. While most (if not all) web content and forms would ideally be published as HTML, sometimes we have to use Microsoft Word or…

History of the Study at St Andrews website project

The first project of the digital communications team is a relaunch of the website for prospective students. This project began about a year ago, long before the digital communications team was formed. Lean sessions In…

How web teams work, content strategy, and personas

Great web teams are highly collaborative A couple of weeks ago this newsletter featured some of the lessons learned by the Norwegian Cancer Society about how important user-centred design is for increasing their…

The importance of content

Three interesting articles about content that I have come across recently. The importance of copywriting for UX Interesting examples of poor copywriting, and why it is important to write in plain language. Respect your…

Taking inspiration from Gov.uk

I know there are more websites out there than Gov.uk, but I somehow feel the need to keep returning to it. It makes the news quite often for positive reasons, which is incredible for a government digital project. Fail…