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Title "Plain English" over Scrabble block letters

Plain English for the web

When writing for the web, use plain English to make your content easy to read by all users. Plain English will also help your page rank higher in search engine results.

IWMW 2018 over logo

IWMW 2018: Let’s improve our training

Recently, I attended the IWMW(Institutional Web Management Workshop) 2018, a UK-wide conference for anyone working in digital in higher education. Roughly 150 delegates attended from all over the UK and Ireland. Every…

Plain English does not mean “dumbing down”

There seems to be some confusion over this point, so let me be clear – writing in plain English does not equate to “dumbing down” content. In the words of Lorena Sutherland, content lead for Office of the Public…

Why we should use plain English

It’s not dumbing down, it’s opening up Here is another great video from the Government Digital Service, this time outlining its approach towards using plain English throughout the website. The big one, and the one I…