Search by author: Felicity Wild

Felicity joined the team back in September, having previously been based at the University's School of Medicine. With a background in publishing and communications, Felicity is a bit of an all-rounder but in this position she mostly focuses on the University's social media activities and website content. On an un-work-related note she like ponies, cats and the great outdoors.

Felicity Wild

I’m leaving, but not quite yet

For those of you who don’t yet know, I’m sad to announce that I’m leaving the Digital communications team. This was not an easy decision to make, and one dictated by force of circumstance – I’ve moved to live in the…

How we fixed our YouTube channel

If you don’t live in the UK and have visited the University’s YouTube channel recently, you may have noticed that our videos were not working. This problem was brought to our attention about two months ago by a…

A to Z of social media

The world of social media moves at a fast pace, and it can sometimes feel overwhelming trying to keep up with all the latest platforms, technologies and terms. To help, I’ve compiled an (almost) A to Z list of common…

Content curation and storytelling using Storify

I’ve written before about the importance of using authentic, user-generated content, particularly in relation to social media in the context of higher education. In the past few months, we’ve endeavoured to follow our…

Graduation 2016 social media analytics

The University’s social media activities for graduation 2016 were shaped by three main aims: to increase following, reach and awareness by producing shareable content and by capitalising on high profile graduation…