User experience feedback
Here at the Digital Communications team we believe in taking a user-centred approach to our work, and we’ve written a lot about this. We endeavour to put the user at the centre of our decision making process with a…
Tag: user-centred design
Mobile first and responsive design
The core design mission of the new St Andrews website is to cater for mobile devices, as these are rapidly becoming the dominant medium for web. While most organisations still commission a website to look good on their…
Ethical social research online
The trust engineers I enjoyed this recent episode of Radiolab, which looked how the internet has given social scientists an unprecedented ability to conduct social experiments, which then helps us improve our designs,…
Why is the user important?
As we may have mentioned a few times already, the digital communications team is committed to a user centred approach to our work: whether that be research, design, content or build. We have placed users at the heart…
The benefits of user-centred design: Lessons learned from the Norwegian Cancer Society
The core model: Designing inside out for better results We have highlighted the story of the Norwegian Cancer Society before. After undergoing a big user-centred redesign, the organisation saw massive benefits for the…
Involving users in intranet design
User involvement for user adoption: an intranet strategy As we begin to investigate how an intranet here might work, this is a timely article from usability experts Nielsen Norman Group. Even when a new, usable design…
Spending time with real users
The correlation between time spend by your team with real users and the improvements in design. @jmspool pic.twitter.com/JWlhMdVcH9 — Steyn Viljoen (@SteynViljoen) November 13, 2014
Transparency in data and user needs
Info pages: publishing data about user needs and metrics Gov.uk now publishes data about the usage of almost every page on their website. These pages include stats on pageviews and search terms used. But they also show…
Why audience-based navigation does not necessarily work
‘Hey, you there’: the trouble with audience-based navigation Gov.uk shared something very interesting about their experience with audience-based labels in their webpages. They found that people do not always identify…
Putting user needs ahead of short-term business goals
Customer-centric and easy-to-use is the new business model (The Alibaba story) In the wake of Alibaba going public, Gerry McGovern has assessed the company’s success. Putting the customer’s needs ahead of the…