Search by author: Jennifer Hamrick

Web content editor and trainer within the University of St Andrews digital communications team. Jenny joined the team in 2015, and she provides content support for the University web pages as well as training for staff in digital communications topics. She has an educational background in literature, writing, editing and publishing from the Universities of Texas, Edinburgh and Stirling.

Jennifer Hamrick

Common content mistakes – revisited

We’ve previously written about common content mistakes made on the web, but we thought it would be a good idea to provide an updated list. Below is a list of common mistakes our team sees coordinators make on a regular…

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Why to avoid marketese on the web

Marketese is a writing style which favours promotional, self-congratulatory and boastful language over technical and objective wording. At the University of St Andrews, we aim to avoid using marketese on the web at all…

Screenshot of the hero-banner event from the events homepage. Includes a featured event over a large background image.

Featured events criteria

The new events website allows us to highlight five events. On the events homepage, there is a large hero banner to showcase one event, and in the ‘Featured events’ section there are smaller boxes to showcase four…

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What St Andrews web editors do when we’re not writing

This post was inspired by the Scottish Government blog post, What content designers do when they’re not writing. At St Andrews, web content editors create and maintain content on the University’s externally facing…

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IWMW 2018: Let’s improve our training

Recently, I attended the IWMW(Institutional Web Management Workshop) 2018, a UK-wide conference for anyone working in digital in higher education. Roughly 150 delegates attended from all over the UK and Ireland. Every…

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Showcasing research through content

The main feature of the new research website will be the research showcase section. This section will highlight the world-leading research taking place across St Andrews to internal and external researchers,…