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Testing your website with Google Optimize

A few weeks ago an email from Google popped into my inbox, imploring me to accept an invite to try out Google Optimize. Sadly, as of this writing, Optimize has not yet been released, so I can’t provide a hands-on…

Spotify and the cloud

We all love to listen to music, whether that be at work or at home. And for most people, Spotify is their go-to app for music streaming. Today, I would like to share with you a helpful tip so you can get the most out…

Using the Users Flow report in Google Analytics

One of the most helpful pieces of information you can glean from your website is knowing where users have come from and where they go once they’ve landed on a particular page. While you can use the Source/Medium report…

man on mac

How to conduct usability testing

If you’re new to usability testing, you may find my post What is usability testing and why do we do it, useful before diving into the ‘how-to’. While that post looked at the what and why, this post will look at the…

Information architecture diagram

Designing an information architecture

In our minds, there are three stages to creating a new website; establishing the site structure, designing how the site will work and its ‘look and feel’ and creating the content to sit on each page. Whilst these three…

TerminalFour programmable layouts

TerminalFour programmable layouts The following article assumes you are an existing power user or administrator of T4 and have access to their community extranet site. It gives an overview of what programmable layouts…

Google Search Console

When you can’t find your webpages in Google search

Sometimes, a webpage you’ve just created doesn’t show up in the results when you search for it via Google. There are many reasons as to why this may be the case, but a potential quick fix is Google Search Console…