Guides and tutorials
Last week digicomms received a support call asking what was the best way to measure website data. Instead of just providing them with access to Google Analytics and letting them get on with it, we created a dashboard…
I first heard about Google Tag Manager at IWMW when Martin Hawksey gave a workshop on Google Analytics. Since then I have been experimenting with Google Tag Manager to see how we can use it to track specific events…
There are two metrics in Google Analytics that can cause some confusion: bounce rate and exit rate. Both are concerned with the action of a user leaving a site, so why are they two different things? This post outlines…
TerminalFour programmable layouts The following article assumes you are an existing power user or administrator of T4 and have access to their community extranet site. It gives an overview of what programmable layouts…
Sometimes, a webpage you’ve just created doesn’t show up in the results when you search for it via Google. There are many reasons as to why this may be the case, but a potential quick fix is Google Search Console…
There are five user roles in WordPress with different levels of access. Depending on the user, you may not want to give them full access to your blog. Read about the different abilities of each user so that you can…
What is the best method to keep your loyal customers or fans informed with your latest activity? Most people will answer this with Facebook or Twitter, but these solutions are now so popular your content will quickly…
In a previous post I wrote about how Google Analytics is invaluable for helping the digital communications team monitor activity on the University’s website. While there are many advantages, if you’re new to the…
Over the last few months, the digital communications team have been redesigning areas of the website, such as the newly designed postgraduate taught pages and in the past, the homepage. When making such changes, it is…
Starting your own podcast can be quite a daunting process when you look into it. You have to consider, hardware, software, microphones, and have an understanding of XML files or a place worthwhile hosting your podcast.…