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An update on the 2018 digital prospectus

Last month the digital communications team were busy launching the new site structure, a big milestone in our external website project. Now that’s out of the way, we have more time to focus on our business as usual…

Streamlining the migration of courses

We have just completed the migration of over 300 undergraduate and postgraduate courses from TerminalFour (T4) version 7 to version 8. A blog post describes how we automated parts of this migration, but we were still…

Common content mistakes and how to fix them

Part of the work done by members of digicomms is ensure all content on the University’s website meets digital standards. In particular, any text on the website or in print materials must meet the University’s house…

Rich media content: the future of University websites

A few weeks ago, myself, Steve and Gareth attended attended IWMW 2016 (the Institutional Web Management Workshop) in Liverpool. The overall theme of the conference this year was ‘Understanding Users; Managing Change;…

Plain English does not mean “dumbing down”

There seems to be some confusion over this point, so let me be clear – writing in plain English does not equate to “dumbing down” content. In the words of Lorena Sutherland, content lead for Office of the Public…

Images: Quality over quantity

The modern web is built on strong visual imagery. Sites like Twitter, Netflix, and even LinkedIn, all utilise large images to add to their sites’ appeal, aesthetic, and brand identity. The University of St Andrews’…

How do we decide what goes on the homepage?

The University homepage is, for many users, the front door to the University website. For some, it’s the first impression that they’ll have of the University; for others, it’s a frequently visited signpost to other…

Writing for digital vs writing for print

The advent of the internet has drastically changed the way we receive and communicate information. Previously, written content could only be published as physical print, and was therefore static and unchangeable;…