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Hand holding mobile phone open to new "Research involving humans" section

New ‘Research involving humans’ pages

Last year, we launched the new research section of the website. Some research-related web pages were left out of the initial launch and left in T4v7 in the “old style”. We intended to work on these pages later and…

Common content mistakes – revisited

We’ve previously written about common content mistakes made on the web, but we thought it would be a good idea to provide an updated list. Below is a list of common mistakes our team sees coordinators make on a regular…

A computer logo over jumbled text with a slash through it

Why to avoid marketese on the web

Marketese is a writing style which favours promotional, self-congratulatory and boastful language over technical and objective wording. At the University of St Andrews, we aim to avoid using marketese on the web at all…

Digital visa social media training courses

What St Andrews web editors do when we’re not writing

This post was inspired by the Scottish Government blog post, What content designers do when they’re not writing. At St Andrews, web content editors create and maintain content on the University’s externally facing…

Two sheets of paper mirrored

Why duplicating content creates risk

One of the main drivers behind the external website programme is to centralise data for external users which has previously been held across various School websites, blogs, department subpages, etc.

How to make your website optimised for mobile devices

What not to post on social media

What type of content should you be sharing on social media? Generally, images and videos perform better than plain text, but there are no set rules. What might work well for one publisher might not work as well for…

Content model example

Content modelling – is it the future?

One of the main lessons from IWMW 2017 was the need to focus on content not websites. It is no longer sufficient to expect users to find information just via the University website as content is being accessed by an…

An update on the 2018 digital prospectus

Last month the digital communications team were busy launching the new site structure, a big milestone in our external website project. Now that’s out of the way, we have more time to focus on our business as usual…

Streamlining the migration of courses

We have just completed the migration of over 300 undergraduate and postgraduate courses from TerminalFour (T4) version 7 to version 8. A blog post describes how we automated parts of this migration, but we were still…