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Whitespace, copywriting and Google Now

Why whitespace matters There is a tendency among non-experts to cram as much information as possible onto a webpage. But you should not think of whitespace as wasted space. Designers know that whitespace is hugely…

The importance of content

Three interesting articles about content that I have come across recently. The importance of copywriting for UX Interesting examples of poor copywriting, and why it is important to write in plain language. Respect your…

Readability on the web

How users read Gov.uk have published their Service Design Manual, an amazingly comprehensive resource about digital service delivery. This particular section outlines the background to the Government Digital Service’s…

Microcopy and calls to action

There is a theme to this week’s selection – microcopy. Microcopy is the really short items of content – navigation labels, the wording of submit buttons, and so on. This can have a big effect on the success of a…

Help us prevent broken links on the University website

One of the most frequent problems with content on the University website is broken links. Frustratingly, many of these broken links are perfectly avoidable. With a bit of extra care, content owners can take one simple…

Learn about writing for the web

The University’s Staff Development team is providing a course on writing for the web. It will take place 19 November from 1.15 pm to 4.30 pm at Seminar Rooms 3 and 4, David Russell Apartments. If you produce content…

Horizon scanning at IWMW10

Earlier this month Gareth and I attended the Institutional Web Management Workshop 2010 (IWMW10), held at the University of Sheffield. It was my first time at IWMW, and since I still feel slightly new to the Web in a…