After over 12 months of hard work from a lot of people, we have finally launched the new Study at St Andrews website, the replacement for the Admissions website. It has been a long and interesting journey. From the…
Should I use a carousel? In case you were still in doubt…
4 things online marketers should know about user experience (UX) We found the final point about download times interesting. I know that this is a proverbial tough pill to swallow: perceived speed is more important to…
It has been a while since our last progress report. It’s been full steam ahead as we work hard to complete the website by the 3 March deadline. Content snagging list I have spent a lot of the past week liaising with…
What’s more effective: long or short landing pages? Here is an interesting analysis on the pros and cons of long and short landing pages. Some people have a perception that homepages must always fit in “above the…
One of the biggest issues we have had to tackle while working on the new Study at St Andrews website is the entrance requirements and country information section. The website contained a Flash world map that was…
It has felt like a reasonably productive day today. I asked a professional about it as well, and she agreed. Mobile design debugging I spotted a couple of design issues in mobile view that hadn’t existed before. Some…
It has been a busy few days in the digital communications team as we work hard to get the new Study at St Andrews website ready by the deadline of 3 March. Content audit I spent the second half of last week going…
What are we doing about accessibility? An interesting audio interview and transcript about how the Government Digital Service is improving accessibility. This serves as a reminder of how important accessibility is, and…
On the web, context kills, speed saves Here is an article from Gerry McGovern about one of my pet peeves, happy talk. Web users are highly task driven, and they are not interested in our content attempting to set a…