Search by category: usability

Avoiding bias in usability testing

Collaborative user testing: less bias, better research This great article outlines some of the dangers of conducting usability testing on your own product. When we are too close to our own work, it can be difficult to…

Declining importance of the homepage

The continued decline of the homepage While organisations (including ours) continue to focus on the homepage, Gerry McGovern provides the reminder that the true value of the website comes from other pages. Google is…

The effect of page load times

The real cost of slow time vs downtime The effect of page load times is becoming more of a talking point again. The effect of a slow-loading webpage is more than you may think. For instance, a one second delay has been…

Assumptions about mobile users

UX myth: Mobile users are distracted The rise of mobile has also given rise to myths about how people use it. The idea that mobile users are more distracted than users of any other devices does not hold water. For this…

Bugs and user experience

Fixing bugs — the next ‘big thing’ in e-commerce? I was surprised by some of the findings in this report from the Baymard Institute about bugs in e-commerce systems. We all know how damaging a buggy system can be. But…

Creating great microcopy

Interface writing: Code for humans Microcopy, or interface writing as Nicole Fenton calls it, is the small bits of text that make a user interface – the text used in buttons, notifications, links and so on.…

Why don’t we focus more on accessibility?

3% of users browse with IE9 and 14% of users have a disability. Why do we only cater for the former? Fiona Taylor Gorringe outlines some statistics on web usage, and how sometimes developers have skewed priorities when…

Why simplicity improves the user experience for all

The myth of the sophisticated user Our goal as designers is to make things as easy as possible for the user. When we set out to simplify content and convert jargon terms into plain English, we are sometimes told that…

Gov.uk adopting open standards

Making things open, making things better The Government Digital Service has announced that in future all government documents will use open formats by default. All documents for viewing must be available in either…

Don’t break the user experience

Breaking web design conventions = breaking the user experience The esteemed Nielsen Norman Group has turned its attention towards the controversial redesign of the Bucknell University website. The redesign is high in…